Yikoshi™
AI-enabled Brand World
PROJECT DETAILS
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Yikoshi is a self-initiated brand world built to explore how AI can shape immersive, emotionally resonant identities. Rooted in ambient sound, sacred ritual, and hyper-minimal futurism, the project blends ancient Egyptian aesthetics with post-human architecture to create a fully dimensional sonic myth. From visual identity to performance design, every element was crafted using AI as a creative partner—transforming abstract feeling into a unified, sacred system.
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Using our AI-Enhanced Brand System, we developed a modular, scalable identity built to evolve with intention and precision. By integrating Brand Intelligence, we leveraged AI to decode cultural patterns and translate emerging visual languages into strategic creative outputs. This process enabled the creative workflow to move with clarity and speed—delivering a cohesive, elevated brand world without compromising craft.
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The outcome of this project was a fully realized, launch-ready brand world that blurs the line between art, sound, and identity—crafted entirely using AI-enhanced creative tools. Every element—from logo and typography to environment, performance, and digital experience—was designed with precision, emotion, and cultural relevance. The result is an immersive, scalable brand system with a distinct point of view, capable of entering the market today as both a music project and a conceptual lifestyle offering.
Yikoshi is a two-member music act where ancient ritual, and post-human futurism collide. Conceived as both a visual identity and immersive world, this project allowed me to push the boundaries of AI brand storytelling—blending sound, space, and myth into a unified aesthetic system.
The Brief
Design a fully immersive identity system that includes logo, typography, environment, and live performance concepts, all rooted in the emotional resonance of sound and ritual. The goal is to test how AI can be used to build not just visuals, but an entire sensory mythology that feels sacred, otherworldly, and post-human.
Brand Ethos
The ethos fuses ancient Egyptian iconography, monolithic architecture, and hyper-minimal fashion to create a visual language that feels both sacred and futuristic. It’s a world of fog-drenched temples, faceless figures, mirrored surfaces, and ritualistic stillness—where every image feels like a memory from a forgotten future.
Logo
The Yikoshi logo combines a stark, monospaced “Y” with a descending diagonal of squares, evoking both ancient glyphs and futuristic data fragments. This minimalist mark feels like a symbol from a forgotten language—part relic, part signal—anchoring the brand in a world where sound and silence speak equally.
Color
The color palette contrasts the purity of white and the void of obsidian with the muted depth of meteorite gray, creating a stark, meditative foundation. A single accent—fluorescent green—cuts through the silence like a digital pulse, symbolizing life, signal, and transcendence within the sacred void.
Type
Yikoshi’s typography pairs the precise, utilitarian clarity of DM Mono with the sculptural elegance of Ojuju, creating a balance between code and ritual. The monospaced primary font grounds the brand in futuristic minimalism, while the secondary font introduces subtle curves and rhythm—echoing the ancient-human tension at the heart of the project.
Art Direction — Landscape
The world of Yikoshi is a dystopian future carved from silence—sacred, eroded, and vast, where remnants of lost civilizations stand as monolithic altars to sound and stillness. It is a place beyond time, where the absence of noise becomes holy, and every structure feels both ancient and impossibly futuristic.
Art Direction — Live Performance
Yikoshi’s live performances are sacred transmissions—ritualistic ceremonies where sound is offered like incense in an atmosphere thick with fog and frequency. Ethereal and otherworldly, each performance envelops the audience in an immersive portal beyond time, where stillness speaks and the unseen is felt.
Recording Studio
The Yikoshi recording studio is a monolithic temple of sound—symmetrical, geometric, and rooted in brutalist purity. Every surface, shadow, and angle is intentional, creating a sacred space where architecture becomes instrument and silence becomes structure.
Brand Transmissions
The website, social content and brand acts, function as a sacred sonic chamber—minimal, immersive, and designed to feel more like entering a ritual than browsing content. Built as a post-human temple of frequency, it invites visitors to slow down, listen deeply, and dissolve into stillness.
Social
The social content extends the brand’s sacred atmosphere into the digital realm—minimal, meditative, and deeply intentional. Each post is designed like a visual mantra: slow-moving visuals, cryptic typography, and ambient soundscapes that invite reflection, not distraction. It’s not content for scrolling—it’s content for surrender.
VR
The Yikoshi VR experience is a fully immersive ritual space where sound, architecture, and ambient light converge to evoke a sense of sacred stillness. Users navigate a post-human temple of fog, monolithic forms, and generative soundscapes tuned to 432 Hz, designed to dissolve boundaries between self and space. It’s not a simulation—it’s a sensory invocation.
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design for global clients.
OUR SERVICES
We help global brands and agencies move from fragmented design outputs to intelligent, outcome-led ecosystems.
